Social Media at Work Customizable Course

$599.00
Social Media at Work Customizable Course
Purchase:

From Facebook and Twitter to LinkedIn and YouTube, social media has become a successful medium for broadcasting messages, developing brand recognition, prospecting for clients, and recruiting employees. There's no doubt it's here to stay, and your company should take it seriously. Many enterprises already have by leveraging social media to drive more business, exposure, and communication with customers.

Unfortunately, without awareness of potential risks, proper training, and clear-cut guidelines, social media can get your organization into trouble like negative publicity or legalities. This is why proper social media training can make all the difference for your organization.

Social Media at Work: Reap the Rewards and Avoid the Risks is an on-trend social media training program that uses real-world examples, quizzes, and case studies to showcase the powerful ways social media can impact your business for both good and bad. Participants will learn how a good social media plan can increase the visibility of the company by communicating its core vision, sharing its internal culture, and creating a positive dialogue between employees and customers.

  • Overview
  • Resources

Learning Outcomes:

  • Recognize the benefits of using social media in the workplace
  • Identify the various legal and ethical risks associated with social media
  • Discover methods to protect your organization from violations of law or policy
  • Provide guidelines to help employees make good decisions when using social media at work
  • Identify the elements of an effective social media policy

Program Contents:

  • Social Media in the News
  • Risky Business
  • Producing Positive PR
  • Design Your Own Social Media Policy

Included in the download:

  • A complete courseware package for a 4-hour classroom training event.
  • Includes Instructor Guide, Participant Guide, PowerPoint Presentation, Course Overview, Learning Summary, Learning Materials, Action Plan, and Course Evaluation.
  • Supplemental Self-Study PowerPoint Course

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This program is just one title from the Reproducible Training Library Complete Collection, a comprehensive library of 300+ hours of soft-skills training provided in more than 80 different programs.