You never get a second chance to make a first impression. Ten seconds or less – that's how long the window of opportunity is open for your salespeople to grab a client's attention on a sales call. And that's why it's vital to arm them with the tools that enable them to be confident, sincere, engaging, and successful – before they set foot in their next face-to-face sales pitch.
With the proper knowledge and preparation, your salespeople can establish themselves as experts, think on their feet, adapt to client expectations, and capture lifetime clients. As a module of the Selling Essentials Training Series, this class is an in-depth training program that teaches the skills to succeed.
Key Topics:
How the framework of a successful first sales call with a customer allows you to plan for and subsequently open the call with confidence.
How to develop an agenda that resonates with your prospect’s situation and then communicate that agenda in a clear and concise manner.
Strategies for introducing everyone on the call and reviewing the agenda in your own words.
How to clearly describe what your company does and the ways you can help to gain customer buy-in and open the door for a two-sided conversation later in the meeting.
Situations when you must adapt your agenda to meet customer expectations.
The typical progression of a customer’s thoughts on making a change and the importance of anticipating business needs.
Participants Will Learn:
The strategies to use for preparing to open the sales call.
The traits that help you to be successful when opening the call.
The importance of building rapport.
How to open the call using a consistent framework.
Tips for successfully opening the sales call.
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